Spun out of EMC and VMware, with former VMware CEO Paul Maritz at the helm, Pivotal Software has EMC technical consultants and data scientists behind it. In addition to the columnar Greenplum Database technology it brought from EMC, Pivotal’s Hadoop distribution has an MPP Hadoop SQL engine called HAWQ that provides MPP-like SQL performance on Hadoop.
“Pivotal was the first EDW vendor to provide a full-featured enterprise-grade Hadoop appliance; it was also the first to roll out an appliance family that integrated its Hadoop, EDW and data management layers in a single rack,” Gualtieri writes. “Pivotal’s road map will make its Hadoop solution significantly more competitive; its innovations focus on improving the HAWQ SQL engine and integration with other Pivotal products.”